Parking Douche

Parking Douche

The Village

The Village

Mobile

+

Digital

+

Campaign

We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.

Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.

Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.

The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.

Gizmodo
The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.

Gizmodo

Data was instantly streamed into hyper-local online banner ads, displaying the offending vehicle and notifying nearby residents in real-time.

Viewers could dismiss the banners was by publicly sharing the parking violator’s image on social media.

Credits

Creative director

Katya Bazilevskaya

Creative director

Grisha Sorokin

Creative Technologist

Alexander Rybyakov

Developer

Alexander Simonov

Designer

Vladimir Shreyder

Flash Developer

Alexander Redinger

Account Director

Alya Gabdurakhmanova

Planner

Alexey Artyukhov

Client

The Village

Year

2012

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projects

projects

Parking Douche

(

10

)

The Village

Mobile

+

Digital

+

Campaign

/ About the project

We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.

We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.

/ Credits

Client:

Harmony, Inc.

Creative Director:

Elvis Bennet

Art Director:

Joseph Lewis

Designers:

Victoria Park, Frank Shares

Makeup:

Malte Anders, Emil Taylor

/ Year

2012

OTHER

PROJECTS

Get in touch

We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.

Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.

The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.

Gizmodo

Data was instantly streamed into hyper-local online banner ads, displaying the offending vehicle and notifying nearby residents in real-time.

Viewers could dismiss the banners was by publicly sharing the parking violator’s image on social media.

Credits

Creative director

Katya Bazilevskaya

Creative director

Grisha Sorokin

Creative Technologist

Alexander Rybyakov

Developer

Alexander Simonov

Designer

Vladimir Shreyder

Flash Developer

Alexander Redinger

Account Director

Alya Gabdurakhmanova

Planner

Alexey Artyukhov

Client

The Village

Year

2012

More

projects