Parking Douche
Parking Douche
The Village
The Village
Mobile
+
Digital
+
Campaign
We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.
Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.
Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.
The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.
Gizmodo
The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.
Gizmodo
Data was instantly streamed into hyper-local online banner ads, displaying the offending vehicle and notifying nearby residents in real-time.
Viewers could dismiss the banners was by publicly sharing the parking violator’s image on social media.
Credits
Creative director
Katya Bazilevskaya
Creative director
Grisha Sorokin
Creative Technologist
Alexander Rybyakov
Developer
Alexander Simonov
Designer
Vladimir Shreyder
Flash Developer
Alexander Redinger
Account Director
Alya Gabdurakhmanova
Planner
Alexey Artyukhov
Client
The Village
Year
2012
More
More
projects
projects
Parking Douche
(
10
)
The Village
Mobile
+
Digital
+
Campaign
/ About the project
We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.
We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.
/ Credits
Client:
Harmony, Inc.
Creative Director:
Elvis Bennet
Art Director:
Joseph Lewis
Designers:
Victoria Park, Frank Shares
Makeup:
Malte Anders, Emil Taylor
/ Year
2012
OTHER
PROJECTS
Get in touch
We created a free app to fight back against the epidemic of bad parking, enabling anyone to instantly report offenders.
Users snapped a photo, and the app immediately identified the car's license plate, model, color, and exact location.
The idea is still a brilliant way to deal with douchebags who feel the world is their parking spot.
Gizmodo
Data was instantly streamed into hyper-local online banner ads, displaying the offending vehicle and notifying nearby residents in real-time.
Viewers could dismiss the banners was by publicly sharing the parking violator’s image on social media.
Credits
Creative director
Katya Bazilevskaya
Creative director
Grisha Sorokin
Creative Technologist
Alexander Rybyakov
Developer
Alexander Simonov
Designer
Vladimir Shreyder
Flash Developer
Alexander Redinger
Account Director
Alya Gabdurakhmanova
Planner
Alexey Artyukhov
Client
The Village
Year
2012
More
projects